BRUIN AD TEAM

… did not quite take shape on Saturday night at Will’s crib. But we did get close!

We definitely had the glow-in-the-dark part down. First we started out using fluorescent paints to adorn makeshift paper airplanes (which grew more abstract in form with each passing glass of Franzia). But before long we’d found an even better canvas to unleash our creativity on, and were scurrying around giving neon tribal war paint to anyone who made the mistake of sitting too still. Every now and then, someone would dash into the bathroom, tan their face in the light, hit the light switch, and emit squeals of delight at the sight of their incandescent features bobbing around in the dark mirror. There were also those who took M.I.A.’s ‘Paper Planes’ quite literally and used the available props to devise a dance routine.

Of course, one cannot forget the glorious fried fare graciously provided by the hosts. Name it, and they fried it: asparagus, cheese sticks, bananas, cocktail weenies, Oreos… Fish fingers were omitted from the menu out of respect for the deceased.

Some special thank you’s to Will and Justin’s Adteam Devil. Also, congratulations to Oscar, Adteam’s champion paper-plane pilot. Finally, good luck to everyone on Midterms this week!

Peace and Love. Go Steelers.

***

February 2nd, 2009 | Category: Uncategorized | Leave a comment

Rad team, anyone? Single (la)dies? HypeLA? Oh, I know.. Corinthians!

After months of deliberation, hard work, and googling obscure words, it has finally come down to this:

Congratulations, UCLA Ad Team of ‘09-
We are now officially ADSTRACT.

A name picked and the FAST campaign a success (with thousands of hits on the new FAST blog, a crazy pile o’ clothes on Bruin Walk, and a super sexy, super classy Hammer party), Adstract is now getting ready to take on Century Council by storm.

Research? Check. We are currently scouring ad blogs, youtube, and media all around us for inspiration and innovation for an ad campaign that is like no other. Conventional? I don’t think so. We tossed our old name like we’re tossing old ideas. It’s time for something new.

Somebody call the firestation ’cause Adstract is on firrrree.
A dressy new logo to come with our name soon. ;)

January 26th, 2009 | Category: Uncategorized | Leave a comment

Despite how vacant this blog has been of late, we actually haven’t been sitting on our asses this whole time…although it is very much a pleasurable activity. It has been a fruitful Fall 2008 for AD Team–between designing the FAST blog, planning the FAST @ The Hammer museum event, and putting FAST and philanthropy together, we’ve been giving the boxed wine industry a lot of business. But before we get too caught up in Kevin’s reputation as One Hit Wonder or our various friendships with the bathroom floor, let’s take a quick look back at the quarter.

The first stage of the FAST campaign had us hitting the ground running. In two short weeks Creative churned out a provocative poster that was sure to have passer-bys do doubletakes. Meanwhile, Planning was compiling the results of a survey to gauge campus interest in FAST. Ideas took these results and presented to us a multi-part campaign to establish FAST as the fashion epicenter of UCLA:

+ + FAST Fashion Blog: See snapshots of students rocking the latest UCLA trends–you just might be one of them! Visit thefastblog.com
+ + FAST @ The Hammer Museum: January 23rd, 7pm. Experience the stunning prelude to FAST’s renowned spring fashion show and walk with the models on the runway.
+ + “Without models, it’s just a pile of clothes.” Wonder what that mound of clothing on Bruin Walk is? There just might be an outfit in there that you could fill. Stop by the info booth to learn more about model recruitment.
+ + FAST Fashion Networking: Get the latest updates on fashion happenings in LA and be in the know about recent internships in the industry through our mailing list.
+ + Student Photo Shoot: Get your fifteen minutes of fame in between classes! FAST photographers and models will be at various sites on campus to capture you and your friends in your best seasonal attire.
+ + UNLEASHED Runway Show Clothing Drive: Take off your clothes…and put it in the donation box! Help someone less fortunate get back on their feet.

The upcoming FAST @ The Hammer Museum event is coming up soon! Be sure to pop in, if not for the free food and music, then to watch us make utter fools of ourselves on the runway. We’ll see you this Friday–but until then, stay fabulous UCLA!

January 20th, 2009 | Category: Uncategorized | Leave a comment

Much is going on at the Ad Team Creative Factory and all of your little creatives are hard at work, cranking out the best ideas for our client FAST. Today, your lovely lady copywriters revamped FAST’s design application and added a sexy new tagline to FAST’s naked designer ads. Your art directors on the other hand? Let’s just say they were having a lot fun with the visuals:

Brandon: Matt, do you need help?
Matt: Nah, I’m just retouching this guy’s ass.

10 minutes later…

Matt: I just finished the right cheek.
Brandon: Now you gotta go dive into the left one!

Things are getting naked here at the Creative Factory and we couldn’t be happier.

Until next time, this is Applebottom Amy, saying- be proud of what your mama gave ya.

November 6th, 2008 | Category: Uncategorized | Comments (2)

Hey y’all. This is Oscar in a special report. Justin asked me to write a blog entry kind of wrapping up everything we did at retreat. For the sake of all of our future political careers, I’ll omit some details. I mean–the facebook pictures are incriminating enough. 

From what I gathered throughout the night (and a lot of hearsay, because… lets just say I needed some Visine Relief) it was probably the wildest retreat I have ever been to. No joke, I woke up like at 9am, walk down to the kitchen and just laugh out loud. There was literally pizza chunks sliding down a window, and the entire thing seemed straight out of like some 1970s college movie, and this was the post-kegger moment in which the protagonist flips out. 

But we all learned a lot while on retreat, such as: 

+Make sure all your ideas can make Justin say, “Oh shit!” or else Matt might say, “It’s good, but it’s a step removed.” 

+Will can pick up any tune on the guitar instantly (Mad props), except no Erykah Badhu

+Lastly, we figured out that Ad Team is about 50/50 in its Gryffindor/ Ravenclaw representation, with a few Slytherins tossed in. But NO HUFFLEPUFFS. Hell no. They WILL cock-block. 

I had a blast, I know you all did too. Good job Sups!

Signing Off,

Okaaaay! Oscar

October 19th, 2008 | Tags: Retreat | Category: Uncategorized | Comments (1)

Yayay. After hours and hours and hours and hours and hours of interviews, application reading/re-reading, and deliberation… AD TEAM 2009 is finalized! 

We are so excited to work with these people it’s ridiculous. 

Ladies and gentlemen, meet the new members of AD TEAM:

**note: Aidan, Justin, and Matt were too tired and gross looking to be pictured here… but you’ll see plenty in the future. no worries.  

AD TEAM 2009

holla!

October 13th, 2008 | Category: Uncategorized | Comments (1)